YouTube Growth

In this case study we talked with Simon Shablyko, one of the experts of our localization team, who shared his experience and explained what happens behind the scenes of a channel’s localization project.

What’s in store for YouTube in 2026? To stay on top, you’ve got to have a clue about what’s changing on the platform. We do our best at breaking down the key trends that you can’t ignore.

Localization isn’t just about throwing your content into a translator. It’s one of the fastest ways to unlock global growth on YouTube. In this article, we share with you the inside scoop on how creators are using multi-language strategies to expand their reach, give those views a boost, and turn that local content into a worldwide sensation.

Merch on YouTube has gone from being a side gig for creators to a serious business they can call their own, built on trust with their audience & smart strategies that work. In this article, we break down everything you need to know to start making merch yourself.

Although it may seem that the era of MCNs is over, this isn’t 100% true. YouTube multi-channel networks are still popular and will not lose their significance in 2026, as more and more creators need high-quality assistance from real expert teams. In this article, we will debunk all the myths about the ineffectiveness of MCNs, explain how such organizations actually work, and share the best YouTube MCN list.

Getting a YouTube Play Button is a major milestone in any creator’s career: this guide explains all the Creator Award types and the eligibility rules and shares tips on how you can get your hands on one of those shiny plaques.

In recent years, the topic of YouTube sponsorship has become even more relevant than it was 5-10 years ago. Why is that? The popularity of influencer marketing is growing, resulting in advertisers’ interest in creators and collaboration with them being quite high. Even small YouTubers are getting attention from sponsors. What is the reason for this?

Subscribers are the main currency that determines success among all content creators. How can you attract new viewers to your channel and make them stay forever? Who has the most subscribers on YouTube and who is currently at the top? Let’s explore the secrets of their global popularity.

Nowadays, YouTube streams are not just about entertainment and communicating with your audience, but also about an entire business model through which you can promote and sell your products. How can you monetize live streams and stay connected with your audience?