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AVD on YouTube matters
BlogBy Angelina Mikushkina

“Glued to the screen? Good!”, or Why Average View Duration on YouTube Matters

Some people still think that average view duration is a synonym for watch time and nothing more than a minor metric related to retention. This article will break this thought down and prove why you need to pay closer attention to AVD.

news digest february
NewsBy Angelina Mikushkina

News Digest: February 2026

Even though February is the shortest month, it doesn’t mean less news is going to appear. In this digest, we concluded all the recent updates that are worth knowing and using for good.

Average YouTube CPM
BlogBy Veronica Kovalenko

Average YouTube CPM in 2026: Rates by Country, Niche, and Format

In 2026, YouTube ceased to be a simple platform where likes and views were everything. With the introduction of AI dubbing, localization, and growing interest in YouTube TV, it was time for more meaningful indicators of success. Now, all advertisers are focused on YouTube CPM (cost per mille). It's understandable: it's literally an index of the commercial potential of your content on the market. Plus, it shows the level of competition among other creators and the purchasing power of a particular audience.

media kit is your pitch
BlogBy Angelina Mikushkina

Your Media Kit Is Your Pitch: Let’s Get It Right

What does every content creator want? Well, besides the views. Of course, to find a good, stable sponsor. What does this require? Besides a well-established channel, it's a properly composed Media Kit. In order to stand out among other creators, we advise you to pay attention to the presentation of yourself and your channel. Today we will analyze what a Media Kit is, how to create it, and why it is so important for YouTubers.

unlock growth with collabs
BlogBy Angelina Mikushkina

Not Just a Guest Role! Growth Power Behind YouTube Collaborations

There are many creators who don’t know where to start doing YouTube collaborations or where’s the value in that at all! But here we are to share the key information on why you need to do this and where is the difference between native collabs and traditional ones.

teen youtube
BlogBy Angelina Mikushkina

The Teen Era of YouTube: How YouTube Balances Creativity, Safety, and Algorithms

It’s obvious that teens use YouTube in a way that's pretty different from how adults do it. Let's break down the rules, standards, and tools that are created to give younger viewers a bit more protection in a way that lets parents sleep peacefully.

How Creators Make Money on YouTube
MonetizationBy Veronica Kovalenko

How Creators Make Money on YouTube in 2026: Monetization Strategies Beyond Ads

In 2026, making money on YouTube has become both easier and more difficult. Easier, because there are more monetization tools and combinations of them. More difficult, because algorithms are constantly changing and AdSense is no longer a universal cure-all. How does YouTube monetization work now, and how can you get the most out of it? Let's figure it out in this article.

january digest
NewsBy Angelina Mikushkina

News Digest: January 2026

Here we are with the latest updates on all those social media that you love - find out what changes are coming for YouTube, what's vision is on TikTok's bosses' minds, and what Meta is doing these days.

youtube membership
BlogBy Angelina Mikushkina

YouTube Channel Memberships: Pretty Convincing Reasoning Why You Need This

This article breaks down the key aspects of YouTube channel membership as one of the prominent ways to monetize your creative work and build a loyal community that is willing to support you. Interested? Then check it out!

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