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Nov 1, 2024
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YouTube Will Add New Features to Studio to Improve User Experience  

YouTube will give creators more data on the effectiveness of content, and will add more AI elements in the next update to YouTube Studio.

YouTube New Features

“We’re revamping the Content tab to better meet the needs of creators of all sizes and formats. The Content tab in studio mobile will now provide an overview of all formats like videos, shorts, live, and playlists,” said the company in a press release.

This is reasonable, as Shorts are becoming a much more important element of the YouTube ecosystem. Therefore, the platform aims to provide particular attention to short videos in the stats so you can better understand how they affect channel performance.

And here we should emphasize one important number: short videos now generate 70 billion views every day. Meanwhile, viewers want even more short-form content, so YouTube wants creators to see these results and focus more on short-form videos.

Essentially, you’ll now have a more simplified view of content effectiveness by format. YouTube says the updated tab view will be available to all creators “over the coming weeks.”

By Andrew Masenzov
Andrew Masenzov

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